affect affect /əˈfɛkt/

noun

1. () The conscious subjective aspect of feeling or emotion  ( affect )
   the conscious subjective aspect of feeling or emotion
   

verb

1. () Have an effect upon  ( impact , touch on , bear upon , affect , bear on , touch )
   have an effect upon
    Will the new rules affect me?
   Will the new rules affect me?
   
2. () Act physically on; have an effect upon  ( affect )
   act physically on; have an effect upon
    The medicine affects my heart rate
   the medicine affects my heart rate
   
3. () Make believe with the intent to deceive  ( sham , dissemble , feign , affect , pretend )
   make believe with the intent to deceive
    He feigned that he was ill
   He feigned that he was ill
    He shammed a headache
   He shammed a headache
   
4. () Connect closely and often incriminatingly  ( affect , regard , involve )
   connect closely and often incriminatingly
    This new ruling affects your business
   This new ruling affects your business
   
5. Have an emotional or cognitive impact upon  ( affect , move , impress , strike )
   have an emotional or cognitive impact upon
    This child impressed me as unusually mature
   This child impressed me as unusually mature
    This behavior struck me as odd
   This behavior struck me as odd
    He was dumb-struck by the news
   he was dumb-struck by the news
    Her comments struck a sour note
   her comments struck a sour note